NEW YORK and BRISBANE, Australia — March 9, 2026 — Leads & Copy — Tilray Brands, Inc. has completed the acquisition of BrewDog Brewing Australia Pty Ltd., including its Brisbane brewing and production facility, and a portfolio of BrewDog bars across Australia.
The acquisition, announced today, includes two owned BrewDog bar locations in Brisbane – DogTap Brisbane and BrewDog Fortitude Valley, as well as three franchised BrewDog locations in Pentridge (Victoria), South Eveleigh (New South Wales), and Perth (Western Australia).
Tilray (Nasdaq: TLRY; TSX: TLRY) aims to scale BrewDog across Australia’s national retail and grocery channels and introduce a broader beverage portfolio across the Asia-Pacific region.
Irwin D. Simon, Chairman and Chief Executive Officer, Tilray Brands, stated that the acquisition of BrewDog’s profitable Australian brewery operations and flagship bars is an important milestone in advancing Tilray’s global beverage and consumer products strategy. He added that Australia is an attractive craft beer market with a strong beer culture and serves as a strategic gateway to the rapidly growing Asia-Pacific region.
According to Simon, this transaction, along with the recently announced acquisition of BrewDog’s profitable UK operations, further expands Tilray’s international brewing footprint and strengthens their scaled global beverage platform. BrewDog’s brewing capabilities, production infrastructure, and hospitality locations in Australia provide a strong operational base to invest in the brand’s next chapter, while also creating a strategic hub to introduce Tilray’s portfolio of leading U.S. beverage brands across the Asia-Pacific region.
Rajnish Ohri, President, International, Tilray Brands, said the company is excited to welcome the BrewDog Australia team to Tilray Brands. Ohri noted that the BrewDog team brings strong brewing expertise, experienced local leadership, and a deep connection to the Australian craft beer community. From an operational standpoint, this acquisition gives Tilray a strong foundation in a key market and an important hub for their international beverage and consumer products business.
Ohri said that Tilray, together with the BrewDog team, will focus on growing the brand locally while leveraging brewing, distribution, and commercial capabilities to expand BrewDog across Australia’s national retail chain footprint and introduce Tilray’s broader beverage portfolio across Australia and the Asia-Pacific region, including key markets such as Japan.
Tilray says the acquisition strengthens its global beverage and consumer products platform and advances their strategy to scale internationally. The company believes that Australia provides a strategic hub to accelerate expansion across the Asia-Pacific region, allowing Tilray to capitalize on the growth of premium and craft beer while introducing its leading U.S. beverage brands into key markets throughout the region.
Tilray Beverages, a division of Tilray Brands, has a diverse portfolio of award-winning craft beers, spirits, non-alcoholic beverages and functional drinks. Its portfolio includes 10 Barrel Brewing, Alpine Beer, Atwater Brewery, Blue Point Brewing Company, Breckenridge Brewery, Breckenridge Distillery, Casa Breck, Green Flash Brewing Company, Hi*Ball Energy, Hop Valley Brewing Co., Liquid Love, Mock One, Montauk Brewing Company, Mountain Shot, Redhook Brewery, Revolver Brewing, Shock Top, Square Mile Cider, SweetWater Brewery, Terrapin Beer and Widmer Brothers.
Tilray Brands, Inc. has operations in Canada, the United States, Europe, Australia and Latin America.
Source: Tilray
